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Through sales evaluations and real-time coaching, we deliver Authentic Insight—practical, emotionally intelligent feedback that resonates with your team and your customers.

How We Help Our Clients

We focus on your needs with a personalized approach. Here’s what we do:

  • Understand Your Goals: We connect with you to tailor programs that fit your objectives.
  • Enhance Sales Training: We create programs that boost your sales training and initiatives.
  • Support Your Success: We help you surpass your sales targets and production goals.
  • Maximize Team Potential: We identify your team’s strengths and provide targeted coaching and training.

How we can help you.

Senior Living

Senior Living

With over three decades of experience in senior living communities, we understand the industry deeply and are committed to helping you achieve your goals.

  • With our proven Competitive Market Intelligence we provide in-depth market research designed to give your community a competitive edge. Know your market. Stand apart.
  • Our aim is to help you understand and measure your customer’s experience against your objectives. We assess every step of the customer journey from first contact to follow-up and provide detailed feedback.
  • We cover all levels of senior living—independent living, assisted living, skilled nursing, memory care, and rehabilitation. Our evaluations include electronic leads, phone calls, on-site interactions and property information data collection.
  • Our customized reports provide detailed insights into your operations and those of your competitors, giving you valuable market information.
Hospitality

Hospitality

Since 1988, ShopTalk20/20 has been helping hospitality sales managers enhance their skills. Our team of evaluators, trainers, and administrators brings years of hands-on experience in hotel sales management to meet the ever-changing needs of the industry.

  • We aim to provide evaluations that truly reflect the customer experience.
  • By assessing your sales team’s needs and strengths, we customize tools to drive sales excellence.
  • Our detailed reports cover everything from initial inquiry to follow-up and can also include competitor insights for valuable market intelligence.
Hospitality

Evaluation Products

ShopTalk20/20 evaluation programs give you a clear picture of how your customers experience your brand. We identify why some team members perform better than others and reveal why customers might choose you or your competitors. Our detailed insights provide concrete answers to your business questions.

Sales Evaluations

Maximize Your Managers' Sales Potential. Are your managers fully optimizing their sales inquiries? Our evaluations cover their skills from initial qualification to follow-up.

"Market Pulse" Competitive Hospitality Evaluations

Stay Ahead of the Competition. Curious about what your competitors are quoting? We can help. Our evaluators will reach out to the hotels you specify to gather their rates, concessions, meeting room rental fees, and other key details.

Competitive Market Intelligence for Senior Living

Know your market. In-depth research to give your community a clear advantage - know your market, stand apart.

Take No Message Evaluations

Track Your Sales Managers’ Availability. We’ll help you monitor your managers’ availability for customers.

Electronic Requests for Information/Proposals

Optimize Your Electronic Leads Are you getting most of your inquiries online? We’ll reveal how these leads are managed.

Benchmark Preformance

Performance Benchmarking

Our dynamic reports, including dashboards and progress updates, provide clear insights from our evaluations. They offer both overviews and detailed summaries for all management levels, helping you identify strengths and areas for improvement to enhance your team's sales presentations.

Benchmark Preformance Summary